PROJECT 03
10 months

Factmata

Acquired by Cision. Platform created back in 2017 for identifying online opinions about brands, products or issues and clusters similar opinions into 'narratives'

Business Challenge:

They had started developing their SaaS with an ad-hoc data lake system. It was difficult to extend, scale and integrate with new API providers. They were a data-intensive application leveraging databases that were not optimized at all for data consumption by the SaaS, taking seconds for simple requests, impacting user experience.

Project Description:

Re-design and implement a robust data system that can ingest, transform and store massive amounts of data from different sources like Reddit, Twitter and Instagram. The system should support batch processing to efficiently compute and load data into curated layer for ML processing and into the databases the processed data for consumption by the SaaS backend.

How we helped:

We helped them build a solid data system that was scalable by designing and creating a server-less ingestion system that could scale on-demand. Our core contribution was around data consumption and ML batch pipeline processes.

tech stack

kubernetes techstack icon
Kubernetes
Kubeflow techstack icon
Kubeflow
AWS Glue  techstack icon
AWS Glue
AWS Lambda icon
AWS Lambda
AWS RDS  techstack icon
AWS RDS
AWS Athena techstack icon
AWS Athena
AWS Event Bridge techstack icon
AWS Event Bridge

VALUE

We optimized by 60% the infrastructure costs and decreased by 80% P95 metric for API requests to the underlying relational databases, making a drastic positive impact in the user experience when using the SaaS, hence reducing churn rate from 17% to 11% and keeping existing users.

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